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Join Digital marketing course Shalimar Bagh – Become Google Analytics Certified
Module 15 – || Google Analytics ||
Today we will read about an important weapon of digital marketer that helps us to know about our website audience/traffic. A deeper understanding of this tool will help you to make an important strategy for digital marketing campaigns.
Let’s start with simple definition
What is Google analytics?
Google analytics is a free tool/service provided by google that help us to know about our traffic. Knowing means from where the traffic comes from, which device they are using, about their gender, age, and help us to track our campaigns.
How to add Google analytics?
You can only add google analytics to your site, if you are an owner of your web property. After that you will get a tracking code from google analytics which you have to add on your website to track.
Why Google analytics?
Google analytics provides a lot of features. Here are some major features of Google analytics.
- Audience Overview- Know about your audience
- Setup goals- It is used for conversion tracking
- Traffic Sources- from where the traffic came from
- Exit Pages- On which page the traffic are exit out from your.
- Real time reporting- How many people on your site right now
And many more features…
If you want to go in details about analytics and want to earn GAIQ certification, and then you will need an expert support. So start learning internet marketing with coursecrown at shalimar Bagh or Pitampura today and earn certification which helps you in each and every part of your career.
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