Want to Become Google Certified Digital Marketer?
As the companies are rapidly increasing their marketing spend on Online advertising. Marketers are facing new challenges and opportunity to excel their career. The Google Digital Marketing Course is a program designed to train students, housewives and working professionals in the area of online advertising.
If you are looking to plan a career in Digital Marketing Industry. We encourage you to enroll in Google Digital Marketing Certification program. The skills you will learn in this training program will help you to shape your career. At the same time, you will learn strategy creation for small, mid and high-level businesses.
How much does Google digital marketing course cost? –
The digital marketing course by Google is absolutely free!
But all the training delivered by online mode. Hence a newbie can find it difficult to understand each and everything. That’s why in India, a lot of institutes are offering classroom training mode.
It will be always a wise idea to get to join any institute for classroom training and simultaneously learn from the online videos. here are some link, to google digital marketing course, curriculum and registration information-
Get Certified in Google Advertising:
Digital Marketing Certification is a great way to make your CV stand out from others. This certification shows your proficiency in digital skills. the Google Digital Marketing Course will help you make your career in Internet marketing.
What will You learn in Google Digital Marketing Course?
This training program is designed to make you master in all form of online advertising. It starts with an introduction of Digital Marketing and follows with search, display, and other areas of marketing, let’s have a look –
1 ) Adwords Fundamentals:
In this section, you will learn how to target your ads, and how you can target your potential customers. In Google ad words there are different targeting methods and set of procedure to advertise your business or services. Once you complete this section you can take you Fundamental exam.
2) Search Advertising:
The search advertising used to target your potential customers using keywords. In this section, you will learn how to create Google search campaign. You will learn, how you can get most out from your campaign. Once you will understand the concept of Google search advertising, you can take the exam.
3 ) Display Advertising:
Google display network is one of the largest advertising network, which allows advertisers to reach customers while they are browsing the internet ( Website, YouTube video, Gmail, and apps). In this section, you will learn how to create display ads, their optimization along with best practices.
4 ) Mobile Advertising:
The use of mobile is increased like never before, so the mobile advertising is a new concept. In this section, you will understand the concept of mobile advertising with hands-on tips to create mobile campaigns.
5 ) Video Advertising:
Videos are one of most engaging content, and the best way to reach the potential customer. In this section, you will learn to advertise your business in Google’s video network.
6 ) Shopping Advertising
In this section of Google Digital Marketing Course, you will learn to promote your E-Commerce store. the shopping advertising is very different from the other form of online advertising. you will learn to setup merchant center, linking word account to merchant center, uploading feeds and best practices to optimize the shopping campaign.
7 ) Google Analytics :
In this section, you will learn the concept of Google Analytics. It includes the working of Google analytics, creation, behavior and other aspects of Analytics.
- Google Adwords Certification
- Live Project Training
- Expert Trainers
Who can Enroll in this course?
1. Marketing Managers & Executives –
The marketing person can join this course to increase their confidence and to get the clear understanding of the digital world.
Graduates who want to get a job after doing short-term course can enroll in Google Digital Marketing Certification Program.
3. Career Changers:
If you are looking for a change in the career than there is no better option than digital Marketing.
4. Directors, CEOs, and Head of Teams:
If you are running a company than having a clear understanding of Online Advertising becomes very imperative. If you are the one then this is the perfect time to start.